Green Day "Time of Your Life (Good Riddance)"

How many mornings start with: "Um, Todd, there's a girl here to see you with a pig." This actually happened one morning when the PR girl from a local television station showed up to the radio station with a real, living barnyard pig. PR people call this a "drop off" -- where they stop by local media stations to plug a charity event or a special deal at a local restaurant and bribe us with free food. It's an old trick that usually works.

In this case, the PR person wanted to interrupt our morning show to plug that they were now airing the show "Green Acres" on a local television show. The show, which ran from 1965-1971, somehow was a major event for this station. A couple days before showing up with a pig, I received an email asking if it was OK that the PR person stopped by to make waffles. I declined, but the first rule in PR is that "No" means "Absolutely you should show up with a pig and waffles!". So, of course she showed up. Being that I not only produced the morning show at the time but also ran the controls, I didn't have the time or ability to entertain the PR person. Thankfully, she got the hint that I had my arms full and left with the request that we plug "Green Acres".

Later that morning after the show, the Promotions Director saw me in the hallway and said she heard what happened with the pig and waffles. Expecting an apology or even some empathy, she immediately replied by saying, "I hope you were nice to them. That TV station spends a lot of money with us."